Anupam Manur
May 17 2017
CONTROLLING MULTIPLEXES AND PRICING DYNAMICS
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Anupam Manur
For an offbeat indie movie, multiplexes would charge a lower price, while for a blockbuster, they would charge a higher price. Price cap changes the equation: to maximize profits, they would have to sell maximum tickets, and that will change the type of movies that will be chosen by the multiplexes.
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